Boursin spices supermarket shelves with Oui Marketing


To support the launch of the new flavor Red Chili Pepper Boursin cheese (Bel Cheese Canada) and seduce amateurs of spicy flavors, Oui Marketing created a spicy point of sale advertising.

Through 11 x 17 inches posters and danglers, Boursin have been spicing the shelves of Canadian grocery stores and supermarkets since March 24th.

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